Between April 25th and 29th, the Automec trade fair took place at São Paulo Expo, in São Paulo/SP. Orange, a company of the ArpiAspersul Group that works with solutions focused on automotive repair and repainting, was present with intense activity from visitors, clients, distributors, commercial partners and digital influencers.
Among the new features of the fair was... Launch of the UV LED product line for fast drying., including: primer, laminating resin, headlight restorer, small repair putty, filler, and repair varnish. The launch strengthens the history of ArpiAspersul Group At the forefront of UV LED. At the end of 2022, we received the patent for the manual curing equipment, Fast Curing One, seven years after its filing. This achievement grants us exclusive rights to use this technology throughout the country.
The trade fair brought high brand exposure, in addition to generating a large volume of sales, not to mention the extensive work done after the fair. According to the Commercial Director, Renato Valcarengh Nunes, “The strong activity reflects pent-up post-pandemic demand combined with a long and strong brand building effort and expansion of the solutions portfolio, both by Orange and Grupo ArpiAspersul. We believe these are positive signs that will lead to good results in this segment in 2023.”
Automec is the largest business event in Latin America, bringing together the leading brands in the automotive aftermarket and repair sectors, showcasing their solutions for light, heavy, and commercial vehicles.
About Orange
THE Orange Orange began in 2015 manufacturing and importing booths for automotive refinishing. Over time, it has evolved its product mix according to customer needs. Today, in addition to booths, Orange offers paint guns, PPE, filters, oil and grease solutions, and a wide range of other items. Present in small workshops and large dealerships, it serves both light and heavy vehicles. Its clients include Scania Brasdiesel and Honda, establishing it as a "lovebrand" in the national segment.
About the ArpiAspersul Group
A leading Brazilian group in booths and complete solutions for industrial painting processes: from special engineering projects to consumables, painting management software, and training. The group, which has been in operation for eight years, comprises six companies: Arpi Aspersul, Arpi, Orange, Arply, Doxa, and Tudo Para Pintar. It serves clients ranging from small to large in diverse sectors – automotive, furniture, metalworking, wind power, agriculture, shipbuilding, among others. Its headquarters are in Caxias do Sul/RS, and it has a branch in Cabreúva/SP. It possesses 28 years of market know-how, and its clients include AGCO, Alestis, Breton, Chevrolet, Embraer, Fiat, Florense, GE, Mormaii, Randon, Toyota, Tramontina, WEG, and many other special clients.
